The following case studies illustrate examples of our work. Results vary by industry, budget, competition, and platform policies, and past performance does not guarantee future results.
BrightPath Insurance — Website Rebuild & Native Ad Setup
Challenge: BrightPath's outdated website was not optimized for mobile users or compliant with native advertising platform requirements, limiting their ability to run paid campaigns.
Approach: Lakeview Media rebuilt their website with a mobile-first design, added required compliance elements, and configured a native advertising account with targeted creative.
Results: Over a 90-day period following launch, BrightPath saw steady increases in mobile traffic and qualified form submissions, along with improved ad account approval rates.
Northwind Finance — Google & Bing Ads Management
Challenge: Northwind Finance was running search campaigns with limited structure, leading to inconsistent click-through rates and unclear reporting.
Approach: We restructured their Google and Bing Ads accounts, rewrote ad copy for clarity and compliance, and implemented monthly reporting dashboards.
Results: Within the first quarter, Northwind saw improved click-through rates and more consistent month-over-month performance across both platforms.
Vitality Health Co. — Full-Funnel Meta Ads Campaign
Challenge: Vitality Health Co. wanted to expand their reach on Facebook and Instagram but lacked a cohesive creative and targeting strategy.
Approach: Lakeview Media developed a full-funnel Meta Ads strategy, including new ad creative, audience segmentation, and conversion tracking setup.
Results: The campaign saw improved engagement rates and a more efficient use of ad spend across awareness and conversion stages.
Urban Roots Co. — Landing Page Optimization
Challenge: Urban Roots Co. was driving paid traffic to a slow, cluttered landing page with a low conversion rate.
Approach: We rebuilt the landing page with a streamlined layout, faster load times, and clearer calls to action, while maintaining compliance with advertising platform policies.
Results: Following the redesign, the page saw improved load speed and a measurable increase in conversion rate from existing traffic.